Rocket Unleashed: What Happens if Rocket Internet goes Public?

Rocket is building an empire of emerging market Amazon and Zappos clones. These companies absolutely devour money as they ramp up to reach that coveted $1B USD revenue threshold.

Tropical Considerations

A short while ago, I broke the news that Rocket is preparing to go public. I received the information from credible sources that are close to the company. The news is not surprising, but it holds dramatic implications for the international startup scene. Here is my initial analysis of the impact this event will have on the tech world:

  • Likelihood of long-term success dramatically increased. Rocket is building an empire of emerging market Amazon and Zappos clones. These companies absolutely devour money as they ramp up to reach that coveted $1B USD revenue threshold. If you’re ever read “Delivering Happiness” – the book about the Zappos story – you’ll know what I’m talking about. I believe that this capital raise consolidates Rocket’s position as a global internet behemoth and dramatically increases the likelihood that they will be a major player on the international startup / eCommerce scene for a long…

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